COVID-19 pandemic has completely changed the way people do shopping. People are home isolated, and prefer buying products through online sellers. Just in the past few months, several retail stores have switched to the digital landscape. This brings several opportunities for merchants and store owners to meet customer expectations by providing them personalized digital experiences.
Adobe released its newest Magento 2.4 version to help merchants enhance their E-commerce business and capture new opportunities. The major key highlights of the version are like platform upgrades, security enhancements, and infrastructure and performance improvements helping in streamlined B2B ecommerce website development for business enterprises.
Features of Magento 2.4 Version for Merchants
1. Intelligent & Efficient Operations
Efficiency, automation, and innovation are needed to compete in the modern world of the E-commerce landscape. Magento Commerce makes it simple for the merchants to transform into, and work as an effective, data-driven organization to expand their business.
• Streamlined Shipping
• Business Intelligence
• Inventory Management
• Order Management and Customer Service
2. Hassle-Free Shopping
Ecommerce success is fueled by serving customer’s needs 24/7. Take guidance form Magento 2 development company to expand your business reach and grow into new geographies. You can reach to both businesses and consumers in one platform. Bring services to your customers wherever, whenever, and however, they like to shop.
• B2B ecommerce
• PWA Studio
• Global Expansion
• Mobile Commerce
• ERP Integration
• Amazon Sales Channel
• Headless Commerce Architecture
3. Operate with Confidence
Buyers explore a brand online store with high expectations in terms of high performance, security, innovative interactions. Run your online selling store with the confidence that you will be able to meet and exceed those expectations.
• Open & Customizable
• Security & Trust
• Performance & Scale
• Cloud Deployment
4. Infrastructure Upgrades
The merchants were waiting for the latest release and with the Magento marketplace, they can avail information regarding extensions & plugins to improve store performance.
• Partial word search with Elasticsearch
• Integration of payment gateways including Authorize.Net, eWay, and CyberSource
• New composer updated plugin for streamlining of the manual upgrade steps
5. Performance Improvements
The success of the ecommerce website relies on its performance and with the release of Magento 2.4 several improvements have been done.
• Improved customer data section
• Enhanced speed of Quick Order with 30% faster add-to-cart
• 40% faster page loads during higher traffic volumes
• 50% faster reordering and checkout
• Improved SQL queries
• Improved lazy loading for images
• Optimized Redis performance for less CPU consumption
6. Seller-Assisted Shopping Service
Takes online shopping experience to the next level, this new shopping feature helps Magento merchants to boost user engagement and deliver exceptional customer service. This new feature can be integrated by hiring Magento 2 developer and this allows store administrators to login as a customer to improve buyer’s experience in multiple ways:
• Help to troubleshoot and fix any part of the buying method like helping in finding a product, & set up wishlist.
• Giving consumers an experience of custom functionalities.
• Saving time by building orders and quotes on customer’s behalf.
• Managing administrative tasks, like adding buyers and set up of approval rules.
So, these are some of the prominent features & improvements being done with the Magento 2.4 version release.
Frequently Asked Questions
1. What is Magento 2.4 used for?
Magento 2.4 is an open-source e-commerce development platform which provides online merchants amazing shopping cart system, as well as control over the look, content and functionality of the online store. Many remarkable improvements have been done from the earlier version in terms of the strong marketing, search engine optimization, and catalog-management tools.
2. What is Magento Marketplace?
Magento Marketplace is the next generation application store offering merchants a tailored selection of solutions, and offers experienced developers the tools, platform, and prime location to build a growing business.
3. Why ecommerce is a good business?
There are many great reasons to start an ecommerce business. If you’re interested in being your own boss and selling products you are passionate about, it’s something worth considering. If you want to speed up the process, you could even buy an established business instead.
4. How does Magento 2.4 work?
Magento 2.4 empowers store owners with better speed and improved productivity. Featuring over 50% faster page load speeds across catalog and checkout pages, performance lies at the heart to enhance the customer experience and grow the conversion rates. In addition a secure payment mechanism is offered to the users.
5. Why selecting the Magento 2 ecommerce platform matters for your business?
To build a successful online business model is very much important. With right platform at your end following advantages can be enjoyed:
• Business growth
• Low operational costs
• Brand awareness
• Customer engagements
All things considered, Magento 2.4 is an awesome means for ecommerce selling stores to bring a sort of personalized shopping experience to shoppers, to improve customer service, to easily analyze large volumes of data. Magento marketplace has numerous ecommerce extensions and API to help in the development of the magento ecommerce mobile app, and this trend is the future. Most of the people these days prefer buying from mobile devices, days of desktop shopping are gone. To make sure brands do not lose potential buyers, they should invest in ecommerce app development.